the analysis of each user's habits and requirements at a later time (
SV User Statistics
)
3.
the sending of targeted offers via email and the monitoring of their outcome
(SV
Email Marketing)
The link between the four individual modules enables users to be identifiedregardless of the communication channel used (chat,
emails, website visits).
Being able to identify each user, analyse their habits and requirements, both in real time and at a later time (when the user has left the website), is an essential element of successful one-to-onepersonalised marketing.
"Personalisation of communication is the basis for success for every Institution or Company"
You will be able to target the solutions you offer according to each individual's specific needs by identifying each user immediately or at a later time, by monitoring what they are doing at that moment or did in the past, as well as by checking which emails they have opened and which links they have clicked on. This will allow you to find out exactly which products and/or services they most frequently visit or use, and which products/services they find most attractive (i.e. spend the most time on).
